Meet  Rachel

I help coaches and service based. experts turn browsers into buyers through beautifully designed, conversion focused landing pages and websites.

Your website or landing page shouldn’t just look intentional, it should strategically guide visitors
to book, join or purchase. I combine strategic marketing insight with thoughtful design to build sites that convert as well as they captivate.

Whether we’re creating a one-page space or a small site with room to grow, my goal is always the same: to build something aligned, intentional and grounded in your unique vision - while
supporting your business growth.
As a one woman studio, I work closely and collaboratively to make the process feel simple, supportive and clear. Together, we’ll create an online presence that not only looks good, it
performs too.

The Founder and Designer at  Studio Willow 

Design that works as beautifully as it looks

A beautiful website is just the beginning. The real magic happens when thoughtful design meets
clear strategy, creating a brand presence that feels like you and works for your business.

At Studio Willow, it’s not just about making things look good. It’s about building something aligned, intentional, and designed to support your growth long after launch.

When your website or landing page is rooted in strategy, it does more than look nice. It helps you attract, connect with, and convert the right clients. It helps your business grow.

- alana

"Rachel went above and beyond for my website design. The whole process from start to finish was seamless and it feels so nice to finally have a cohesive brand all in one place. Thank you SO much Rach!"

- stef

"Working with Rach on my website has been such a smooth experience. The finished site looks absolutely amazing and she's been so supportive every step of the way. I couldn't recommend her enough!"

- guthrie

"Rachel took all the stress out of getting my website sorted. She knew what I needed, explained everything clearly, and delivered a site that makes me look professional without any fuss."

Your brand deserves more than a placeholder website. Let’s create a digital home you’re proud of - thoughtful, intentional, totally you and built to support your business as it grows. 

GET STARTED TODAY

choose your package
What’s the difference between Landing Page Express and Website in a fortnight? +

Landing Page Express is a quick-turnaround, one-page design focused on a single offer — perfect if you need a beautiful, strategic landing page for a service, course, freebie, or launch. Website in a Fortnight is a full 4-page website built over two weeks. It’s ideal if you need a more complete online presence with space to share your story, services, and ways to connect. If you’re not sure which is the right fit, I’m always happy to talk it through with you

Will my website be fully custom? +

Your website will be thoughtfully designed and tailored to your brand, style, and goals. No cookie-cutter lookalikes here. The process ensures your site feels intentional, personal, and aligned with your business.

What do I need to have ready before we start? +

To make the most of our time together, I’ll ask you to have your photos and website copy ready before your project begins. Don’t worry, I’ll guide you through exactly what’s needed and help you feel prepared.

Do you include branding in these packages? +

For Landing Page Express, branding isn’t included by default but you can add on a branding package if you need support with your visuals before we start. For Website in a Fortnight, I include basic branding like a color palette, font pairings, and simple logo styling if the full payment is made upfront. This helps your website feel cohesive and aligned, even if you're starting from scratch.

Are revisions included in the process? +

Yes, collaboration is a huge part of my process! You’ll have the chance to give feedback during the design phase, and we’ll do a round of refinements to make sure the final result feels just right.

Will I know how to update my website afterwards? +

Absolutely. You’ll leave with the tools and confidence to make updates on your own, so your website can grow with your business.

Which package is right for me if I’m not sure what I need? +

If you're feeling unsure, you're not alone. It really depends on what you need right now. Landing Page Express is a great fit if you’re promoting one specific offer and want something simple, strategic, and quick to launch. Website in a Fortnight is better if you need a more complete online presence with space to share your story, services, and ways to connect. If you're still not sure, I’m always happy to chat and help you figure out what makes the most sense for your business.